About Us

Sedona Kids Company has been family owned and operated since its inception in 1992. It was, and remains today, an integral part of the community offering a wide range of toys, games, and books for both the local community and the guests we host year round as a part of the bustling tourism scene of Sedona, Arizona. We are committed to serving the community by inspiring the imaginations of children and adults alike, ensuring our products are developmentally appropriate, educational, and most importantly, FUN!

The current owners, Jennifer and Michael, have been running Sedona Kids Company since August of 2020, along with their three grown children, Jentry, Katie, and Jacob. They are dedicated to upholding the torch of Sedona Kids Company and its values.

We want to provide Sedona and our guests with a wide range of items, from current trends, to outdoor play, classics and retro toys, educational pieces, and even souvenirs, for every age. We have curated a selection that is sure to meet everyone’s needs.

One of the most important things to us is being a part of the community. We host local artists in our shop, like Zoe Vidgoff and Barbara Renner. Beyond that, we love to give back to the community. We are proud to be a part of the Toys for Tots program every year, remain one of the top donors for the local humane society of Sedona, as well as working with the summer reading program at the Sedona Public Library,  CHAMP children's cancer retreat, Missoula Children's Theatre, and Sedona Rotary Club. Being a local business isn’t just about selling toys, it's about being a true member of the community.

Our promise is to continue being a part of the community while inspiring children and adults with our carefully curated selections with kind and friendly faces and honest recommendations. On any day you can find the owners or their adult children working diligently to uphold those values and give everyone who walks through our doors fun and friendly service, helping you find quality toys, games and books no matter your needs.

We hope your visit with us is inspiring, educational, and fun, whether you visit us once while on vacation, or multiple times a year as a frequent flier or local, and hope to continue pouring our love and hard work into our store and Sedona’s community as a whole for many years to come.